Two of the fastest-growing companies in the UK automotive market have formed a business partnership that stems from more than 2 decades of goodwill and trust.
Best Autocentres and
Giuliano Automotive UK started working together in late 2025, when both companies were starting a journey that is built on a combination of growth and traditional values.
An Automotive Partnership is Born
It was over 25 years ago that Marc Ainslie, Chief Operating Office of Best Autocentres, and James Boon, then heading up equipment manufacturers Hofmann, first started dealing with each other. Marc was actually using
tyre equipment back then, starting on a journey into management that began with running one of the busiest tyre shops in the World.
A 25 Year Relationship Built on Trust and Automotive Expertise
Fast forward to 2025 and both individuals had been on a trajectory that saw Marc join Best Autocentres as part of a management team with a clear remit to expand exponentially, and
James having recently established Giuliano Automotive UK, following a 20 year journey that saw him found and ultimately sell
Hofmann Megaplan UK.
“
When I was first contacted by Best Autocentres I had no knowledge of Marc’s involvement, but I was really impressed by their passion and plans to grow”, comments James. “When I heard that Marc had joined, I immediately knew there could be a great opportunity because I had worked with him before and I know his level of appreciation for good equipment and service.”
Best Autocentres Bringing the Best Vehicle Services to the UK
Marc Ainslie, who recently announced the acquisition of Blue Peter Garage in Basingstoke to the steadily increasing portfolio, stated “I have worked with lots of equipment suppliers over the years, and
I know that I can trust James’ judgement on product recommendation, and depend on his support long after the sale, in the event we need it. We rely on partners like this to ensure we meet the standards we want to achieve as we grow our presence across the country”.
Italian Tyre Equipment Expertise Provided by Giuliano Automotive UK
Giuliano Automotive was founded by James Boon, who has spent his entire working life involved in tyre fitting, balancing and alignment equipment. Giuliano is an Italian manufacturer founded in 1976, and has had a presence in the UK for decades, but decided to partner with James last year to create their own facility in the UK to better serve the market.
Contact Giuliano Automotive UK
